Consumer market research for your business, when you need it.
When it’s time to strengthen your understanding of your consumer, we can help.
Cathy James, President and Founder, Granite City Research will work with you to identify your business needs and design research that fits your objectives and budget.
We will identify the best research methods and design, manage the project for you, and deliver actionable insights that will drive your business.
Not sure what type of research will best meet your goals? Our network of research suppliers allows us to bring in the latest specialized methods and experts when needed.
Whether you are looking for general market research consulting, a simple survey, or complex analysis such as creating a consumer segmentation, Granite City Research can provide it.
Mission statement
To be the best-in-class market research department that your organization needs, available when you need it.
Granite City Research, LLC is there to help organizations that are large enough to need professionally-designed and executed market research, but may not have a permanent market research department.
You will greatly benefit from working directly with a highly-experienced researcher with extensive business knowledge. We are extremely flexible, and will work with you in whatever way best supports your organization.
“Cathy is cut from the fantastic cloth of those few who can sort through a mountain of data, and get to the kernel that really moves the needle. She is a force of nature, and can translate complicated statistical data into layperson-language all the while keeping your projects realistic in scope and on-track. When you need a right hand to point out what consumers want, and where they’re headed, Cathy is that Consumer Insights manager!”
Shrikirti Mahesh, Director Digital Customer Engagement & Growth Channels at CVS Health